Joining is unique and involves a real conversation to start, €888, full body measurements, a custom handmade cashmere coat and a little bit of tech that is hand stitched into your coat.
There is no sales funnel or sign up now page. We talk first, introduce ourselves, and decide together whether the Archive is right for you.
If you're curious about why a membership fee of €888. It isn't a marketing stunt. I have always believed the number 8 symbolizes the infinity symbol and have always felt lucky when it would pop in my life at integral times. When setting the membership fee to include VAT tax, the total came out to €888. Seeing it, I didn't know how to take it at first; and planned on rounding down the fee until I realized the first three members who signed up pre-launch were in the Gen Z, Millenial and Baby Boomer generations. And since I am Gen X, it felt like a sign too perfect to pass up, over the fear that it would seem tacky. And since, there are no monthly fees or secondary charges, and yes, later memberships will be much higher as we grow, this just felt perfect to offer for founding members; your entrance is literally a triple infinity sign.
And after your infinity moment, we get to know you over design talks and then gift you your coat, made just for you, which includes the tech, which is the access key to your archive. Everything, including how you enter has meaning, even from the money invested.
If you’re not ready, that's ok, you can revisit later. Every choice is a sliding door — both entering now and waiting hold their own meaning.